World Vision’s Markets for Sanitation approach treats people as customers rather than beneficiaries. By fostering demand, strengthening local supply chains, and expanding financing, families can invest in quality sanitation products.
The result? A local market where durable latrines are more accessible and continue serving families long after project support ends.
Read the story to meet the people building a sanitation market from the ground up. Hear from households, sales agents, retailers, and masons in Guijá, Mozambique, and discover how local partnerships are creating lasting change.
